To attract and keep
good talent, employers reward their employees. In today's increasingly
tight labor market, the rewards of labor must be superior to those offered
by one's competitors.
Money is the most
common reward; vacation is another. But, increasingly, employers search
for ways to stretch the dollars they spend on labor. Because employers
can buy health coverage for employees and their families at a lower
cost than the employees could buy coverage on their own, health plans
have become an almost universal benefit in most industries. Other benefits--such
as dental plans, term life insurance, disability plans and flexible
spending accounts--are becoming increasingly common, too. These are
all good ways for an employer to get the most out of employee compensation
dollars.
Many insurance and
managed care companies haven't pursued the small business market, where
distribution costs can be high and administration can be quite complex.
Moreover, since small businesses don't have employee benefits departments,
questions and paperwork that are normally handled by the client must
be done by the insurance carrier.
But, at Humana,
we've made the small business market an important part of our business.
In fact, we position ourselves as the employee benefits manager for
small businesses. Whether online or by phone, we'll answer
your questions and work with you to simplify the administration
of your Humana group health plan.
