Now more than ever, Americans are conscious of the need to protect their families. Life insurance is a small price to pay for financial peace of mind.
Why purchase life insurance
- Almost a quarter of U.S. households have no life insurance protection.1
- If the primary wage-earner died, about 22% of households admit they would immediately have trouble meeting everyday living expenses, and 26% would have difficulty only a few months after.1
- The average cost of a funeral is $6,500. 2
- The average annual cost for undergraduate study at a four-year public institution is $12,796; $30,367 at a private college. 3
- The average credit card debt per household with at least one credit card is $9,205. 4
- Americans spent more than they earned in 2006, a negative savings rate of about 1 percent they're dipping into savings and borrowing to buy more. 5
Credit:
- LIMRA International survey
- Includes vault but no other cemetery costs; National Funeral Directors Association, 2004
- Tuition, fees, room and board; The College Board, 2006-07 academic year
- www.Card Web.com 2003
- U.S. Department of Commerce
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